In my experience, the most effective way of making conversions in affiliate marketing is by linking directly within the content area using text links. Banners do, of course, have their place, however there is no disputing the fact that internet users have become ad blind over the years. The rise …
When I started my freelance business I had no idea how to automate processes in order to free up time for the most important tasks. In short, I should have been writing, and writing some more, but I was spending time checking too many emails, scanning job boards and trying …
LeadIn is a marketing automation plug-in for Wordpress. The team behind LeadIn wanted to answer two questions website owners have: who is visiting my website, and what pages and content do they go through? It also allows for easy organisation of contacts with tags, and syncs with your favourite mail …
The WordPress revision system is worth its weight in gold. By default, WordPress will save an unlimited number of revisions for your posts and pages. A revision will be saved every time you save or publish a post. Revisions are also saved regularly automatically. This is known as autosave. I …
Did you realise how important Google +1’s are? Don’t worry. Neither did I. I have spoken to many bloggers and marketers over the last year and the general consensus has been that Google +1’s can help your article. I did not, however, know just how much weight Google placed on …
Growmatik is a feature-rich marketing service that helps you convert visitors into customers. The service describes itself as an “Omni-Channel Marketing” solution, which means that the focus is on providing users with the right content at the right time. The overall goal is to give people value. In practice, what …
For many years, this website used the popular WordPress theme Genesis by StudioPress. It remains one of my favourite WordPress frameworks, but in early 2020 I wanted to try something different and opted for the lightweight WordPress design GeneratePress. I can’t speak highly enough about GeneratePress. It’s one of the …
WordPress remains the most popular platform for building websites. There are great alternatives available online, but I truly believe that when it comes to creating content, nothing beats WordPress and its revolutionary post type system. The introduction of the block editor has also improved the experience of creating content with …
Maintaining a successful blog is a lot like driving a steam train. It takes a lot of energy to get it going, but even when you’re on the right track, you need to keep adding fuel to the fire or it will eventually grind to a halt. Failure to follow …
Website builders help you create professional websites in minutes. They can be used to create blogs, business websites, resumes, online portfolios, eCommerce stores and more. All you have to do is select a pre-made website design, move things around using a drag and drop page builder and then add your …